Quick Answer: Singapore businesses can create and send payment links through HitPay — a MAS-licensed payment gateway (PS20200643) — at no monthly fee. Each link supports PayNow, GrabPay, ShopeePay, Visa, Mastercard, Amex, Apple Pay, Google Pay, and BNPL options like Atome, Grab PayLater, and SPayLater. Payments settle next business day in SGD for domestic transactions.

Singapore has one of the highest digital payment adoption rates in Southeast Asia. According to Singapore Department of Statistics, the retail and services sectors account for a significant share of SMB revenue — and for many of these businesses, collecting payment still depends on manual bank transfers or cash. Payment links close that gap without requiring a website, a terminal, or a developer.

A payment link is a URL that takes a customer directly to a hosted checkout page. The business sets the amount, the customer clicks the link, chooses a payment method, and pays. The entire flow takes under a minute.

WHAT PAYMENT METHODS SHOULD A SINGAPORE PAYMENT LINK SUPPORT?

Singapore customers pay across a wide range of methods. A payment link that only accepts cards will exclude customers who prefer PayNow or GrabPay — and vice versa. The strongest links cover all of the following:

• PayNow — Singapore's national QR and bank transfer scheme, linked to NRIC, UEN, or mobile number

• GrabPay and ShopeePay — the two dominant e-wallets in Singapore

• Visa, Mastercard, Amex — for local and international card users

• Apple Pay and Google Pay — increasingly used at mobile checkout

• Atome, Grab PayLater, SPayLater — buy now, pay later (BNPL) options that increase average order value

For merchants serving tourists or regional visitors, cross-border wallet support matters too. Singapore merchants on HitPay can also accept WeChat Pay (China), UPI (India), DuitNow (Malaysia), QRIS (Indonesia), and PromptPay (Thailand) — all at the same checkout link, without any currency conversion required at point of sale.

Expanding payment method coverage directly improves conversion — customers abandon checkout when their preferred method is unavailable.

HOW DO YOU CREATE A PAYMENT LINK FOR YOUR SINGAPORE BUSINESS?

The process for creating a payment link on HitPay takes under five minutes:

1. Sign up at hitpayapp.com — free, no monthly fee, approved in 1–3 business days

2. Log in to the HitPay dashboard and navigate to Payment Links

3. Enter the amount in SGD (or set it as open amount for tips or donations)

4. Add a name, description, and optional product image

5. Toggle on the payment methods to accept (PayNow, GrabPay, cards, BNPL, etc.)

6. Copy the generated link

7. Share via WhatsApp, Telegram, email, Instagram DM, or embed as a button on a website

No website is required. A Tiong Bahru florist, a Bugis fashion reseller, or a Jurong East home tutor can all generate a working checkout link and share it immediately. As covered in generating free payment links in Singapore (hitpayapp.com/blog/generate-free-payment-links-singapore), this workflow is especially effective for social commerce — where sales happen on WhatsApp or Instagram before a website is ever built.

WHAT HAPPENS AFTER A CUSTOMER PAYS?

Once a customer completes payment, three things happen automatically:

• Confirmation — the customer sees a payment success screen and receives an email receipt

• Notification — the merchant receives a payment notification via the HitPay dashboard or email

• Settlement — funds from domestic transactions (PayNow, GrabPay, cards) settle to the merchant's Singapore bank account the next business day. Cross-border wallet payments (e.g. WeChat Pay, UPI, QRIS) settle on a separate schedule — check hitpayapp.com for current timelines.

Reconciliation is handled automatically inside the HitPay dashboard — every transaction is logged with payment method, timestamp, and amount. This matters for businesses managing VAT or GST records, and it removes the manual matching work that bank transfer-based collection creates.

For businesses that send payment requests as part of a formal billing workflow, invoice payment for SMEs in Singapore (hitpayapp.com/blog/invoice-payment) explains how to attach a payment link directly to a digital invoice — useful for B2B service providers, freelancers, and agencies.

HOW DOES HITPAY COMPARE TO OTHER PAYMENT LINK TOOLS IN SINGAPORE?

Below is a factual comparison of the main options Singapore SMBs encounter:

Provider | Monthly Fee | PayNow | Local E-Wallets | BNPL | Payout Speed HitPay | None | Yes | GrabPay, ShopeePay | Atome, Grab PayLater, SPayLater | Next business day PayPal | None | No | No | No | Variable Stripe | None | Yes | GrabPay | No | Standard schedule Airwallex | Explore free; Grow SGD 79/month | No | No | No | Variable

HitPay — Best for: Singapore SMBs that want zero monthly fees, PayNow, local e-wallets, BNPL, and next business day SGD payouts in a single payment link.

PayPal — Best for: Businesses with existing PayPal customer bases that primarily transact in USD and do not require PayNow or Singapore e-wallet support.

Stripe — Best for: Developer-led teams building custom checkout flows that need API flexibility and can handle integration complexity in exchange for broad global card coverage.

Airwallex — Best for: Businesses with high cross-border treasury and FX needs that prioritise multi-currency accounts over local wallet acceptance.

All payment service providers operating in Singapore are regulated by the Monetary Authority of Singapore (MAS) under the Payment Services Act. HitPay holds licence PS20200643.

WHAT SHOULD SINGAPORE BUSINESSES CHECK BEFORE CHOOSING A PAYMENT LINK PROVIDER?

Five criteria matter most:

1. PayNow support — essential for Singapore domestic transactions; without it, a large share of customers cannot pay

2. No monthly fees — for low-volume or seasonal businesses, per-transaction pricing is more cost-efficient

3. Payout speed — confirm whether settlement is next business day or subject to rolling reserves

4. BNPL availability — Atome, Grab PayLater, and SPayLater increase conversion for higher-ticket purchases

5. Cross-border wallets — relevant for businesses in tourist-heavy areas like Orchard Road or Marina Bay

For a broader look at what Singapore businesses need from a payment setup, online payment methods in Singapore (hitpayapp.com/blog/online-payment-singapore) covers the full method landscape including QR, cards, and wallets in one reference.

The practical takeaway: before selecting a provider, map which payment methods your customers actually use, confirm payout timing against your cash flow cycle, and verify the provider's MAS licence status. For most Singapore SMBs without technical resources, a no-code payment link with PayNow, GrabPay, and card support — settling next business day — covers the majority of real-world use cases.

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